News

  • Percepta Celebrates Further Growth in China

    Corporate November 2, 2012

    Percepta grows in ChinaWe are delighted to announce the successful launch of the ‘Pre-Sales Enquiry team’ in partnership with our global automotive client in China. This expansion marks a 41% increase to our staff in China. Read on to learn more about our growth and services undertaken in the region.

  • Percepta Helping Save Lives

    North America September 10, 2012

    Percepta continues to inspire hope, help save lives, and raise resources to end breast cancer forever.

  • Percepta Continues Global Expansion With New Asia Pacific Center

    Corporate June 20, 2012

    Bangkok office to focus on serving four new markets—Thailand, Indonesia, Vietnam, and the Philippines.

  • Percepta China Launch Runs Smoothly

    Corporate June 5, 2012

    New office generating high customer satisfaction ratings for clients

  • Percepta ACCE Debut Draws Industry Professionals

    Corporate May 24, 2012

    Percepta attracts attention as it presents contact center and loyalty services in first appearance at major industry conference.

  • Percepta Celebrates 12th Anniversary

    Corporate May 8, 2012

    CEO Ron Chmara thanks employees for their contributions to Percepta’s success.

  • Percepta Offers Free Customer Service Assessments at ICMI Annual Call Center Exhibition

    Corporate May 2, 2012

    Assessments provide attendees with feedback about their customer service programs.

  • Percepta Continues Global Expansion

    Corporate April 30, 2012

    Percepta, the global customer experience and loyalty business, today announced the opening of its newest in-market office, continuing rapid growth in the Asia Pacific region.

    This announcement gives Percepta an in-market presence in 13 countries, serving customers in six other markets, speaking over 17 languages.

  • Percepta Exhibiting at ICMI Annual Call Center Exhibition

    Corporate April 25, 2012

    Percepta has announced it will present its customer contact center and loyalty services in booth 319 at the ICMI’s (International Customer Management Institute) 2012 Annual Call Center Exhibition (ACCE) May 7-10, at the Exhibition Hall in Seattle. Click the title to read more...

  • The Best, Worst of Customer Support

    North America April 19, 2012

    A call to a customer service department can sometimes send a customer's blood pressure rocketing. What are businesses doing to cause that reaction? Or to prevent it? Find out what Joe Mont of The Street has to offer about the worst and best in customer support. 

  • Accentuating the Positive to Angry Customers

    North America April 18, 2012

    You receive an angry call or visit from an irate customer. How should you respond? Incensed customers can be a challenge, but Eilene Zimmerman’s article “Accentuating the Positive to Angry Customers” in The New York Times presents techniques industry experts use to defuse tense situations — techniques that Percepta contact center representatives consistently apply.

  • Percepta Recognized as "Fit-Friendly" by American Heart Association

    North America October 20, 2011

    Physical activity and employee wellness are very important priorities here at Percepta, and we encourage all of our employees to participate in a healthy lifestyle.

  • Harvard Business Review Blogger Adam Richardson Writes about Customer Journey Mapping Contributions to the Customer Experience

    Corporate October 10, 2011

    Customer journey mapping is a core part of Percepta's services providing a detailed perspective of your customer's potential interaction with the brand along with strategic recommendations designed to enhance customer satisfaction and boost customer loyalty. Discover customer journey mapping and why author and strategic marketing expert Adam Richardson claims this process is the "first essential step of improving the experience you deliver" in this post on Harvard Business Review's blog.

  • eReleases Founder Mickie Kennedy Tells How Social Media Has Changed Customer Service Forever

    North America October 1, 2011

    Think you can just run your business like you used to? In this post, Mickie Kennedy talks about how social media and other online experiences have changed the face of customer service. Consumers are much savvier than they were just a few years ago…with a wealth of information at their fingertips. Percepta understands this too. Social media continues to be an increasingly important component in interacting with a brand, creating a conversation and supporting a brand's promise to its customers.

  • Percepta Volunteers Help Gleaners Make a Difference

    North America October 1, 2011

    The members of the Dearborn-based Percepta team discovered they could feed hungry people not just by donating canned goods, but also by taking some time from their weekend to roll up their sleeves and help.