The Net Promoter Score (NPS), since its development in 2003, is championed by many as one of the most reliable indicators of company growth and customer loyalty.  This paper aimed to answer three important questions regarding the NPS to determine this theory:

What does the NPS tell us about company performance?
Can it be used universally?
Can the NPS successfully indicate customer loyalty?

In this paper you’ll read about a 10-year partnership Percepta has enjoyed with two premium car manufacturers, now managing multiple customer touchpoints that support interactions with end users, dealers, automotive suppliers, court officials, media, and regulatory bodies.

Providing a satisfying consumer experience is a priority for companies that care about customers and their own success.