News

  • Percepta Selected as Finalist for AHRI Diversity Awards

    Australia May 3, 2013

    Percepta Australia is pleased to announce that it has been selected as a finalist for the AHRI Diversity Awards. The AHRI Diversity Awards program highlights the achievements of Australian organisations that celebrate diversity in the workplace.Read on to find out more.

  • Percepta Australia Plans Ahead for the Bangkok International Motor Show

    Australia April 25, 2013

    In April 2013 Percepta Australia’s HR team will visit its office in BangNa, Thailand to recruit a customer service team in preparation for the lead generation for the 34th annual Bangkok International Motor Show.

  • Percepta and the Melbourne Business Practicum

    Australia January 22, 2013

    Percepta Australia host Melbourne Business Practicum with University of Melbourne In July 2012 Percepta hosted its first Melbourne Business Practicum with the University of Melbourne. It is pleased to announce its second practicum, along with its objective. Read on to know more.

     

  • Percepta and the AHRI Diversity Awards

    Australia January 16, 2013

    AHRI Diversity AwardsThe AHRI Diversity Awards program highlights the achievements of Australian organisations that celebrate diversity in the workplace. Percepta Australia is pleased to announce its registration for the program’s Most Inclusive Workplace of the Year award for 2013. Read on to know more.

  • Percepta Celebrates Further Growth in China

    Corporate November 2, 2012

    Percepta grows in ChinaWe are delighted to announce the successful launch of the ‘Pre-Sales Enquiry team’ in partnership with our global automotive client in China. This expansion marks a 41% increase to our staff in China. Read on to learn more about our growth and services undertaken in the region.

  • Percepta Continues Global Expansion With New Asia Pacific Center

    Corporate June 20, 2012

    Bangkok office to focus on serving four new markets—Thailand, Indonesia, Vietnam, and the Philippines.

  • Percepta China Launch Runs Smoothly

    Corporate June 5, 2012

    New office generating high customer satisfaction ratings for clients

  • Percepta ACCE Debut Draws Industry Professionals

    Corporate May 24, 2012

    Percepta attracts attention as it presents contact center and loyalty services in first appearance at major industry conference.

  • Percepta Celebrates 12th Anniversary

    Corporate May 8, 2012

    CEO Ron Chmara thanks employees for their contributions to Percepta’s success.

  • Percepta Offers Free Customer Service Assessments at ICMI Annual Call Center Exhibition

    Corporate May 2, 2012

    Assessments provide attendees with feedback about their customer service programs.

  • Percepta Continues Global Expansion

    Corporate April 30, 2012

    Percepta, the global customer experience and loyalty business, today announced the opening of its newest in-market office, continuing rapid growth in the Asia Pacific region.

    This announcement gives Percepta an in-market presence in 13 countries, serving customers in six other markets, speaking over 17 languages.

  • Percepta Exhibiting at ICMI Annual Call Center Exhibition

    Corporate April 25, 2012

    Percepta has announced it will present its customer contact center and loyalty services in booth 319 at the ICMI’s (International Customer Management Institute) 2012 Annual Call Center Exhibition (ACCE) May 7-10, at the Exhibition Hall in Seattle. Click the title to read more...

  • CBA Vows to Wow Local Customers

    Australia April 20, 2012

    With the global banking industry under ever-increasing srutiny, CBA - one of the big four banks - reveals it's pledge to become the best for customer satisfaction.  Read more of the article on how the bank intends to move from third to top position.

  • Harvard Business Review Blogger Adam Richardson Writes about Customer Journey Mapping Contributions to the Customer Experience

    Corporate October 10, 2011

    Customer journey mapping is a core part of Percepta's services providing a detailed perspective of your customer's potential interaction with the brand along with strategic recommendations designed to enhance customer satisfaction and boost customer loyalty. Discover customer journey mapping and why author and strategic marketing expert Adam Richardson claims this process is the "first essential step of improving the experience you deliver" in this post on Harvard Business Review's blog.

  • Expanding into Emerging Markets

    Australia October 2, 2011

    Percepta further expands into Asia Pacific through a successful partnership with Jaguar Land Rover.

  • Offshoring to South Africa

    Australia October 1, 2011

    Africa is a choice for offshoring with Percepta at the forefront.

  • Ari Sharp Addresses a Touchy Subject: Keeping Australian-based Business Call Centres in Australia

    Australia September 30, 2011

    In Ari Sharp's article entitled "Push to keep Australian call centers here," he highlights key consumer data pointing to keeping things local while recognizing that this may be at the cost of services to the customer in call centres hiring low-skilled employees.  

    He cites a survey that found that 91 percent of bank customers would choose a bank that would not send their information to an overseas call centre. This builds a strong case for Australian-based call centres and further strengthens the proposition for setting up in-house call centres.

    At Percepta, we've found that quality brands understand that the interaction with the brand's contact centre might be the caller's first and last interaction. Building a long-term relationship with the brand depends on recruiting people who can transform call centres into customer relationship centres.

  • Celebrating Cultural Diversity

    Australia September 18, 2011

    Percepta celebrates cultural diversity, embracing the many different cultures that make Percepta a great place to work. 

  • Western Bulldogs Focus on Customer Service in 2012

    Australia August 30, 2011

    The Western Bulldogs report they will place a major focus on customer service in 2012 in their feature article entitled "Putting Members First." The report states that the Western Bulldogs plan to accomplish this by bringing their customer service in-house next month "in response to a disappointing year of membership fulfillment and the customer service provided by an external provider."

    Insourcing or on-site support services are trending up, allowing brands to integrate professional customer relationship service expertise in-house and realising greater efficiencies to contact centre operating costs, providing expanded or enhanced services to customers and improving overall customer loyalty. 

  • Waiting in a Call Centre Queue for More Than Six Minutes "Is Bad for Your Health"

    Australia August 15, 2011

    Or so says new research, writes The Daily Mail. Experts found callers' stress levels and blood pressure rise dangerously high as they become frustrated with the delay in getting through. 

    Research does not need to remind consumers of the time and frustration that likely awaits them when dialing customer service. When customer service is the first and maybe only interaction with a brand, failing to provide the right resources and training to your customer service department can result in consumer abandonment or, even worse, consumers bad-mouthing your brand.

    Read the report on DailyMail.co.uk or visit our Services section to find out more about building your brand's customer loyalty.